15 of Google’s Limits You May Not Know Exist

Do not get caught off guard by limitations you didn't know about! Columnist Patrick Stox shares 20 Google limitations that may affect SEO  (Search Engine Optimization) efforts.

Google has many different tools, and keeping in mind that they handle massive amounts of data, even Google has its limits. Here are some of the limits you may eventually run into.

• You can add up to 1,000 properties in Google Search Console
• Google Search Console will show up to 200 site maps
• Disavow file size has a limit of 2MB and 100,000 URLs
• Render in Google Search Console cuts off at 10,000 pixels
• Google My Business allows 100 characters in a business name
• 10 million hits per month per property in GA (Google Analytics)
• Robots.txt max size is 500KB
• Sitemaps are limited to 50MB (uncompressed) and 50,000 URLs
• Google’s crawl limit per page is a couple hundred MBs
• Keep the number of links on a page to a few thousand at most
• 5 redirect hops at one time
• Google search limits to 32 words
• 16 words on alt text
• YouTube maximum upload size is 128 GB or 12 hours
• Google Keyword Planner limits you to 700

Source Link: http://searchengineland.com/20-googles-limits-may-not-know-exist-281387

A Complete SEO Checklist for Web Developers

Website developers are not always quite as savvy as SEO practitioners when it comes to creating websites that perform well in the SEO arena. Even though development requires a set of technical skills, different technical skills are required for SEO. By following a standard checklist, it can be possible to follow Google’s Webmaster guidelines while also getting ahead in the all-important competitive space in SEO. This checklist looks at things like site speed optimization, structured data, HTML improvements, cross-platform compatibility, and other development tasks from a developer’s perspective in the context of SEO.

• Is My Google Webmaster Tools Properly Installed? Is Google Analytics (Or Stats Tool of Choice) Installed?
• Is Your Site Mobile-Friendly?
• Mobile URL Structures Leading to Duplicate Content
• Is My Structured Data Coded Properly?
• Does My Robots.Txt File Have a “Disallow From The Root Directory” Directive?
• Does My Site Contain Instances of Staging Site Sub-domains?
• Does My Site Contain Major Instances of Coding Errors?
• Does My Site Contain an Efficient Code Layout?
• Are Images Causing Unnecessary Bottlenecks?
• Are Any Rogue Plug-Ins Causing Major Issues With SEO?
• Is Your Server Using GZip Compression?
• Server Time to First Byte Loaded

Final Parting Thoughts
Developing websites can be a fun, exciting endeavor. But they can also be a challenging affair wrought with issues that can plague a website’s SEO performance for years to come if you are not careful. Performing an in-depth website audit on an existing site could be the answer you need if you want to solve your website problems.

Read More: https://www.searchenginejournal.com/complete-seo-checklist-web-developers/185410/

Five Insights Your Paid Search Team Should be Stealing from Organic

Google Analytics recently added Google Search Console reports to help analyze inbound search traffic. Columnist and Googler Matt Lawson talks about how you can utilization of this improvement to enhance your paid search performance.

Having clicks is fantastic, but it’s a lot more important to learn very well what goes on once you get those clicks. That's the reason I was so excited last 30 days when my workplace, Google Search engine, declared a deeper incorporation between Google Search Console and Google Analytics (GA).

Along with these wonderful new information, you can view how visitors come to your site, along using what they performed after they got there.

It can a big win for incoming marketers of all styles and sizes. But I actually, alas, am not an incoming marketer. Paid search is my butter and bread. Not attempting to overlook out on the data-joining goodness of this new group of reports, I actually wish to have the cool new things you can do with Search Console reports in Google Analytics, and how you can take organic search insights and apply them to your paid search campaigns.

1. Find out what organic’s doing to push lots and lots of traffic (even if it’s unengaged traffic)
2. Identify organic webpages with great on-site engagement but low CTR to expand your paid strategy
3. Learn which queries are ranking well for every single organic landing page, and make sure your paid listings complement them
4. Use insight from the new Devices report to craft a strategy for device bid adjustments (including tablets)
5. See which countries performing well organically to help decide where to expand your Google adwords account

Bottom Line:-

These new Search Console reports in Google Analytics explain to you both how users reach your site through organic search and what they do when they get there. Your SEO team isn’t the only one which can squeeze value out of these reports, though. In case you’re in paid search, you can steal those insights and make them your very own.

Read the full article on Search Engine Land.

Google Analytics Bounce Rate for a Blog or Website

Bounce Rate

Google Analytics Bounce Rate is one of the most important parts to think while performing Search Engine Optimization Activities is to check for the bounce rate of Blog or website. I personally think that this is a main factor that can provide you the correct insight of your Website visitors. Google Analytics can gives in depth stats about Bounce Rate.

In Other Words, Bounce rate is the percentage of visitors who closes your website or blog without browsing any additional webpage. Therefore this can provide you the hint of what exactly you must to do or include into your website to decrease bounce rate. There are lots of ways in paths to your Blog or website. The home page or index page of a website is one of the important paths & most visited. Many visitors come through home page or index page & if they are unable to get information, which they are looking for then they simply close your blog or website without browsing any other webpage & so your bounce rate will increase.

In detail, each & every webpage should be well optimized in such a way that when a visitor lands on web pages it should get the information that he was looking for. For example, if a visitor comes to your Website through Google natural search with the keyword of “Search Engine Optimization” then your landing page must have this download accessible with other related games in the types if possible. This would absolutely boost visitor loyalty to surf more pages of your blog or website & therefore result in the decrease of bounce rate & increase of success of your main goals. Content rich blog or websites should not have bounce rate of more than 60%. There can be unstable level of entries for different blogs or websites out there but it is good to have this percentage as low as possible.

How to confirm Bounce Rate in Google Analytics:

Step 1: login to this link https://www.google.com/analytics

Step 2: On the Dashboard screen, you will see Bounce Rate, showing you the overall bounce rate for your website.

Step 3: You can check the detail stats bounce rate for all visitors by clicking on this link. See the screen shot below: